POCO TWS (truly wireless) earbuds gets official confirmation

POCO TWS

Today, POCO India has sent out an official statement regarding the launch of POCO TWS, it’s truly wireless earbuds. The newly formed independent brand from Xiaomi will be venturing into its first non-smartphone product. The young brand, formed in January this year has so far announced its POCO X2, a mid-ranger for its audience in the country.

Also read: POCO X2 gets a price adjustment, now starts at Rs 16,999

The brand which got its recognition with the POCO F1 handset launched in 2018 has developed an almost cult-like following in the country. After redefining the flagship smartphone experience at an aggressively unbeatable price tag. It brought an equally exceptional mid-ranger at a price tag of Rs 15,999 (now increased to Rs 16,999).

POCO TWS 

As per the company, their decision to introduce TWS earphones is a result of the online meet-up and an extensive poll they conducted online. Among four options – TWS earphones, Headphones, Fitness Wearable and Gamepad, the truly wireless receive a maximum vote at 38.2%.

The Indian electronics devices market have seen a tremendous increase in brands introducing an entire range of TWS. It may be only fitting someone like POCO comes and redefines this category. Despite in its nascent stage, TWS category in India is rapidly growing, with takers being increased every day. The move from neckband to TWS is unlikely to happen, but Truly wireless will develop its own niche audience. And POCO sure looking forward to catering to it.

Also read: POCO GM dismisses rumours of the POCO F2 being a rebranded K30 Pro, plans to launch Poco TWS in India soon

What do you guys think of the POCO TWS earbuds? Let us know in the comment section below.

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Vishal Toshiwal
vishal.toshiwal@u2opiamobile.com

Vishal is a storyteller with multi-faceted talent. Born and brought up in Noida, he has spent four years of his life living in the City of Nizams, Hyderabad. He claims to be not a less of a Hyderabadi than any of his friends in the city. In conversation with him, if you brought up Hyderabad, he won't stop talking about his time in the city. He has an uncanny love for the city and its language. In fact, you'd find him listening to Telugu songs more than Hindi, or English. Say whatever, but this dude has a natural talent for photography. When he is not writing for Mr. Phone you'd see him Instagramming. And oh, we forgot to mention his second love TV Shows.